BlackBerry (BB) Stock Soars on AWS Deal for Smart Vehicle DataAWS and BlackBerry Join Forces to Accelerate Innovation with New Intelligent Vehicle Data Platform
• BlackBerry IVY will help automakers create personalized driver and passenger experiences and improve operations of cloud-connected vehicles with new BlackBerry QNX and AWS technology
• AWS, AMZN, and BlackBerry Limited (NYSE: BB, TSX: BB), a worldwide leader in intelligent security software and services, announced a multi-year, global agreement to develop and market BlackBerry's Intelligent Vehicle Data Platform, IVY.
• BlackBerry IVY is a scalable, cloud-connected software platform that will allow automakers to provide a consistent and secure way to read vehicle sensor data, normalize it, and create actionable insights from that data both locally in the vehicle and in the cloud.
• Automakers can use this information to create responsive in-vehicle services that enhance driver and passenger experiences.
• BlackBerry IVY will solve data challenges by applying machine learning to that data to generate predictive insights and inferences, making it possible for automakers to offer in-vehicle experiences that are highly personalized and able to take action based on those insights.
• Automakers will gain greater visibility into vehicle data, control over who can access it, and edge computing capabilities to optimize how quickly and efficiently the data is processed.
• With BlackBerry IVY’s integrated capabilities, automakers will be able to deliver new features, functionality, and performance to customers over the lifetime of their cloud-connected vehicles, as well as unlock new revenue streams and business models built on vehicle data.
• BlackBerry IVY could leverage vehicle data to recognize driver behavior and hazardous conditions such as icy roads or heavy traffic and then recommend that a driver enable relevant vehicle safety features such as traction control, lane-keeping assist, or adaptive cruise control.
• BlackBerry IVY will enable automakers to compress the timeline to build, deploy, and monetize new in-vehicle applications and connected services across multiple vehicle brands and models.
• BlackBerry IVY will make it easier for automakers to collaborate with a wider pool of developers to accelerate creation of new offerings that deliver improved vehicle performance, reduced costs for maintenance and repairs, and added convenience.
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