PERI fundamentals

Perion Network Ltd. is a global technology company helping brands, agencies, and retailers drive better results from their marketing investments. Through the Perion One platform, the company delivers advanced, AI-powered solutions across the entire digital media ecosystem. Perion One makes digital advertising more effective by continuously connecting the dots between data, creative, and media channels. With proprietary technologies such as SORT for cookieless targeting, AI-based custom algos for campaign optimization, high-impact creative formats, and real-time insights, Perion enables smarter, more adaptive advertising at scale. The company was founded by Ofer Adler and Yaron Adler in November 1999 and is headquartered in Tel Aviv, Israel.